Close-ups of faces feature in SmithKline Beecham’s annual report which bears the strapline: ‘Striving to make people’s lives better’. Addison’s brief was to set the healthcare company apart. ‘We needed to make the connection between this powerful and resourceful business, with its strong product pipeline, and ordinary people around the world,’ says consultancy chairman Steve Smith.

Start the discussionStart the discussion
  • Post a comment

Latest articles