This week sees the launch of Harry Halfyard, a bottled beer from the Shepherd Neame stable. Named after a legendary Kent cricketer, the beer is a lager-ale hybrid, billed as a premium ale. Harry Halfyard aims to target the group of young, sporty men who might usually pick a pint of lager as their preferred tipple. The brand identity is designed to give the beer an old-fashioned and humorous personality and has been created by Wagstaff’s. It will be available through Tesco.
As we approach the most wonderful time of the year, we ask creative directors what gift someone should buy a designer for Christmas.
The digital design consultancy has appointed a new head, who will oversee its six global offices and lead on growing the business in size and helping it make more money.
Send us photos of your offices decorated for Christmas, and we’ll be publishing a selection of the best ones next week.
A report on the potential impact of plain food and drink packaging, Pantone’s purple hued colour of the year and Mini’s new, monochrome logo – the news from the last