An instant, turnkey branding service has been launched on the Internet by Key 3D, part of public relations group Key Communications. The service is aimed specifically at Internet start up companies.
Key 3D claims that it can produce a brand name, strapline and corporate identity based on a questionnaire, all of which can be filled in on-line by the prospective client.
The thinking behind the scheme is to meet the needs of start up companies which require assistance in designing an effective identity.
According to Key 3D account director Dany Horton, who has set up the service: “By offering a bespoke package to new ventures, companies are going to be immediately provided with the flexibility to ‘buy parts of the menu’ in stages – from a name or identity to advertising, direct mail, incentive based support and other off-line marketing initiatives.”