Digital design consultancy All of Us has created an interactive ‘window’ at Virgin Megastore on London’s Piccadilly, to promote the PlayStation game The Getaway: Black Monday, produced by Sony Computer Entertainment. The window contains 16 CCTV monitors, which show sequenced footage from live security cameras positioned around London. By touching various infra-red hotspots on an image of the London skyline on the glass, an action sequence from the game is played on one of the monitors. It is the first time All of Us has worked with Sony Computer Entertainment.
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The £50m refurbishment project has been led by architectural firm Stanton Williams, and features areas that the public can use without having to buy a ticket to a performance.