Design Week readers may remember the launch of Evian’s ring-top effort – ‘the world’s only truly portable bottle’ – from this column a few months back. Evian has now rejected portable bottles as passÃ©, and introduced a contrasting design – MillÃ©nium Gold – for the new autumn / winter fashion season. The product blurb claims the droplet-shaped bottle ‘will be found gracing’ – and slipping out of, presumably – ‘the hands of the usual jet-set and style leaders this Christmas’. Oh, the fickle world of water.
The new identity for work sharing platform Reveal plays with imagery associated with secret societies to showcase the brand’s more open approach.
The London thoroughfare is to be redesigned with two pedestrian-only piazzas this year in an attempt to rival New York’s Times Square.
The V&A’s new permanent gallery, which tracks design from 1900 to now, aims to broaden the horizon with under-celebrated names and the help of Kim Kardashian’s selfies.
(Re)new supposedly requires 60% less packaging than the equivalent amount of water in bottled form, thanks to its five litre “bubble” concept.