Red Bee Media revamps RTE One

Red Bee Media has revamped the on-screen identity of Irish public service TV channel RTÉ One. A package of 12 idents and augmented information graphics will launch on 3 November. The design is centered on the idea of RTÉ One’s relationship with Irish fami

Red Bee Media has revamped the on-screen identity of Irish public service TV channel RTÉ One.

A package of 12 idents and augmented information graphics will launch on 3 November.

The design is centered on the idea of RTÉ One’s relationship with Irish families and its position in Irish life. ‘We designed the idents to express the common rhythms of Irish life,’ says Red Bee Media creative director Steve Aspinall.

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