Elmwood has created a multimedia campaign for the launch of a new range of paper from German manufacturer Scheufelen. The paper range, PhoeniXmotion, aims to combine the printing qualities of coated papers with the tactile qualities of uncoated versions. A Book, This Is Not Real Art, is complemented by a website, www.thisisnotrealart.com, all have been designed by the Yorkshire consultancy. ‘We wanted a campaign that was genuinely enjoyable and entertaining as well as creatively stimulating and commercially right,’ says Elmwood copywriter Jayne Workman.
Visit an interactive installation inspired by the Windrush Generation at Somerset House, head to Stockholm for a design festival and more this month.
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Design studio Lippincott was commissioned to create a new visual identity for the toy store chain, which was fully completed – just before the company filed for bankruptcy earlier this
The annual design fair and exhibition, which takes place during London Design Festival, is moving from King’s Cross to South Bank this year, and has announced a host of exhibitors