Start-up shoe manufacturer Prior 2 Lever launched its first product last week, a bespoke football boot called Assassin. With illustrative surface decorations by Elefant, the shoe’s sole is designed to be moulded to an individual player’s foot, reducing the chances of injury and improving comfort. Elefant has also created an identity and promotional material, and designed an exhibition for the brand.
Hamilton has died aged 55, leaving behind a 30-year career in publishing that saw him invigorate hundreds of book covers, while bringing unknown creative talent like Shepard Fairey to the
The cinema’s new identity features a handwritten-style wordmark and aims to bring consistency to the brand by replacing multiple logos with one design system.
The poverty-fighting charity has a new identity, as does its annual televised fundraiser Red Nose Day, in a bid to create a distinction between the organisation and the event.
We take at look at the design and representation of female characters in video games and ask if they are falling behind the real world in terms of gender equality.