Lampeter University’s Australian Studies Course is to introduce an identity of its own in time for the next academic year. Created by Walker Pinfold Associates, the design is based on an aboriginal motif depicting a meeting. The texture of the image suggests it has been drawn in the sand, while the wave at the bottom of the image suggests an open book. It has been developed to allow simple, economic implementation by the university’s in-house printers and typesetters on literature and stationery.
The AI research team now forms part of Google’s Beijing office, and will be working with the tech company’s engineering teams.
A new report by financial consultancy Brand Finance looks at the potential financial impact of forcing big companies such as Pepsi Co and Coca-Cola to have non-branded packaging.
Games and augmented reality features for children sit alongside artificial intelligence features for parents, who can ask questions to find out about their child’s progress.
The winning entry of the product design competition will be awarded £3,000, while a further £2,000 will go to the university they study at.