Zero 2 Design has created designs for the 14th annual No Smoking Day, to be held this year on 12 March, after a four- way creative pitch. A rejection fee of 250 was paid to consultancies for ideas not used. Zero 2 developed the visual identity and slogan, Send it Packing. No Smoking Day, a charity, estimates that it helps 40 000 people quit the habit each year.
As the car brand redesigns its logo for the first time since 2001, we look back at how Mini’s identity has changed over the last five decades.
The AI research team now forms part of Google’s Beijing office, and will be working with the tech company’s engineering teams.
A new report by financial consultancy Brand Finance looks at the potential financial impact of forcing big companies such as Pepsi Co and Coca-Cola to have non-branded packaging.
Games and augmented reality features for children sit alongside artificial intelligence features for parents, who can ask questions to find out about their child’s progress.