Indigo identity for Southwark

Indigo Creative has designed an identity for the London Borough of Southwark initiative, 2000 Faces of Southwark.

The project features photographs of local people, to be exhibited in diverse locations.

Four horseshoe zeros form a head and shoulders outline, with a mix of colours representing unification. Indigo new media director Ian Raba says: “Green was chosen to represent the vitality and expanding ecological focus… and as a non-gender specific colour, with no ethnic connotations”.