Which rock star once said that dropping E was as normal as drinking a cup of tea? Whoever it was, maybe Amp Associates was listening, judging by its identity for Open Records, the latest offshoot from clubland grande dame Ministry of Sound. ‘Sprinkling tea leaves’ over a stencil of the font generated a ‘fingerprint of a logo that fits the fresh style of the label,’ says creative director Scott Parker. Job done. Fancy a brew?
Sweden-based studio Snask has created the identity for Axfood’s #Mat2030 campaign, which features a series of fresh food items arranged into different words.
Last week, publisher Oxford University Press Education was given a new look by Baxter and Bailey. Now, designers share some of their favourite examples of educational design.
F1’s logo, designed by Wieden + Kennedy last year, could face a copyright dispute because of its similarity to that of a compression tights brand owned by manufacturing giant 3M.
The games company’s Labo kit features flat-pack cardboard sheets that can be transformed into pianos, motorbikes and fishing rods when combined with the Nintendo Switch console.