Pemberton & Whitefoord has designed packaging for Tesco’s Serves One product range, which launches on 1 September. The range is being introduced in response to the increasing number of single-person households in the UK.
The new identity is built around the notion of “Welsh spirit” and features an updated dragon design inspired by “chiselled rock and slate”.
PepsiCo’s former design director of global beverages Paul Woodvine is now managing creative director at design consultancy Vault49. Here he shares his best tips on standing out and finding the
We talk to the creators of the new BBC series, which brings viewers stories from Bauhaus, a revealing hour with Dieter Rams and Vic Reeves in silver spandex.
The updated visual identity, including a logo and campaign, looks to “reposition the educational charity verbally and put it back on the map visually”.