Roundel has designed a marque to help media company Emap promote its digital radio channels. The logo will be used in packaging, print and Web applications and may ultimately appear on radio sets, subject to discussions with manufacturers.
The visual identity combines the club’s “illustrious heritage” and “future glory” with an eye to digital platforms and more casual fans.
The week-long festival will also host speakers including interaction design expert Daljit Singh and representatives from Heatherwick Studio.
His installation for London Design Festival draws on a number of inspirations, from clubbing in the 1990s to fake Crimean villages.