Mergers and acquisitions, the bedrock of corporate identity work, have fallen back, following the overheated activity in 2000, a new report by KMPG Corporate Finance finds. In the UK, like-for-like activity dropped in value by 71 per cent and 29 per cent in volume since 2000, according to the study. So far this year, M&A has been worth £76bn in the UK, representing 1396 deals.
The new identity is built around the notion of “Welsh spirit” and features an updated dragon design inspired by “chiselled rock and slate”.
PepsiCo’s former design director of global beverages Paul Woodvine is now managing creative director at design consultancy Vault49. Here he shares his best tips on standing out and finding the
We talk to the creators of the new BBC series, which brings viewers stories from Bauhaus, a revealing hour with Dieter Rams and Vic Reeves in silver spandex.
The updated visual identity, including a logo and campaign, looks to “reposition the educational charity verbally and put it back on the map visually”.