Springetts has redesigned Young’s range of Scottish Scampi. The revamp follows the group’s initial involvement with the product when it was first launched in 1994. ‘When the original packs were launched we were strongly differentiated from our competition, both in the use of foil and the premium look of the packs,’ says Young’s brand manager Hayley Baddiley. ‘Now, however, the market is more mature and we are looking to consolidate our authority in the sector with newer, more contemporary packaging.’ The packs emphasise the convenience of the range.
The founder at creative networking platform and jobs site The Dots talks about why art and design skills should not be reserved for the middle class, and
Design studio Lippincott was commissioned to create a new visual identity for the toy store chain, which was fully completed – just before the company filed for bankruptcy earlier this
The annual design fair and exhibition, which takes place during London Design Festival, is moving from King’s Cross to South Bank this year, and has announced a host of exhibitors
Visitors will speak to a lion sculpture, which will remember the words it has heard before “roaring” them back in the form of projection mapped poetry.