Enterprise IG is claiming one of the biggest coups at the Design Show earlier this month – it had its stand nicked.
‘It was stolen,’ says Dave Allen, chief executive, Europe, of the WPP global identity group’s stand. ‘Even the lighting we borrowed has gone.’
But Allen is not too perturbed about the disappearance. ‘We might not be best of show, but it has to be the absolute accolade that the stand has been pinched,’ he says proudly.
Maybe next time Enterprise IG should condense the stand’s theme of ‘walking on the moon’ to just ‘walking’.