Smith & Milton has rebranded the packaging of NestlÃ© Nutrition’s Build-Up brand. Briefed to inject a more emotional and positive appeal to the range of instant drinks and soups, the group created a new strapline, ‘Living life to the full’ and used images of active people.
PepsiCo’s former design director of global beverages Paul Woodvine is now managing creative director at design consultancy Vault49. Here he shares his best tips on standing out and finding the
We talk to the creators of the new BBC series, which brings viewers stories from Bauhaus, a revealing hour with Dieter Rams and Vic Reeves in silver spandex.
The updated visual identity, including a logo and campaign, looks to “reposition the educational charity verbally and put it back on the map visually”.
This year’s results follows a downward trend in popularity for creative subjects both at schools and universities.