Newcastle design and advertising consultancy Yellow M claims to have moved away from the traditional approach to marketing shopping centre space to retailers in its work for the Stirling Thistle Marches centre in Scotland. Michael Hynes, design director of Yellow M’s design division, explains: ‘The brochure needed to stand out from the many other brochures retailers receive in order to entice them to the development. The design route was therefore deliberately unconventional, featuring abstract symbols and photography.’ Yellow M, appointed in January, has already created an identity for the shopping centre.
Having won an award for services to design education, we chat to the designer about why craft isn’t as important as we might think, and why recycling is a con.
Design Partners has unveiled a wearable heart monitor vest, which aims to provide a more comfortable experience and deliver more accurate data.
The opening of the exhibition coincides with the upcoming COP26 climate conference, and interrogates how design can tackle the critical problem of waste.
We speak to baton designer Laura Nyahuye about the work behind the project and how her Zimbabwean heritage influenced the design.