Nightmare recollections, Victorian photography and children’s scrapbooks are among the inspirations behind Love Design’s latest set of flyers for London dance club Fabric, which will be sent out from next week. The design centres around the idea of clubs being ‘dreamscape’ places of escapism and free expression, through a fusion of graphics and fine art. ‘Breaking all the conventions and norms that would normally be pinned on this kind of design work, we’re trying to establish a new wave that is unique and captivating,’ says Love Design art director Jon Cooke. Cooke worked on the project with fellow art director Juan Cortes.
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The four different cab designs and three different colour options will now be discussed by residents, with the eventual favourite going into construction in mid-2020.