Graphic design in the information age will be celebrated in up to 50 countries through Icograda’s relaunched annual World Graphics Day. Icograda is aiming for much wider participation than last year’s low-key event.
The event aims to promote the influence and dependence which good graphic design and communication play by bringing it to the attention of governments, clients and schools, says Icograda general secretary Mary Mullin.
Programmes are planned around the world for 27 April, the date Icograda was founded 33 years ago. Austria is launching an international design competition, London is holding a world poster auction in the run-up to the day, and Mexico is broadcasting a TV programme on graphic design.
Other countries involved include Belgium, Germany, Portugal, Argentina, Chile, Canada and Turkey. The event’s logo was created by Kim Paulsen, president of the Danish Designers’ Association.