This week Figtree opens its doors and puts its feet straight up on the desk, with a biting parody of ‘brand dictionaries’. Judging from the time and effort that has gone into writing the spoof ‘The A-Z of Branding’, Figtree founders and former Innocence stalwarts John Holten and Simon Myers are in need of light relief. Aping the Wolffian style for alphabetical annuals, we find ‘B’ is for Brandometer, that legendary black box of many a pitch, for solving all brand problems at the touch of a button. ‘M’ is for mood-boards, ‘N’ is for the Nineties and ‘O’ is for off-brand. ‘T’ is for ‘top right’, that place on the big chart where you always need to ‘move your brand to’. This book’s just what you need to get all your ducks in a row.
A new research project by Thomas.Matthews and students from the RCA is aiming to “continue the conversation” about sustainability in the publishing industry.
D&AD has launched its eclectic branding for its annual festival and awards, taking place this week – we look at how it was co-designed by Hato Studio and thousands of
The museum will work with research studio Forensic Architecture on the installation, which is inspired by this year’s theme of “emotional states”.
The latest research from the Design Council and Social Change UK highlights the health and economic benefits of making neighbourhoods more walkable and designing houses that don’t leave people feeling