Advertising agency Bates UK has appointed a number of design groups to create specialised merchandise for brands belonging to its client British American Tobacco.
The design groups – Jump, Jam, PSD Associates and Giugiaro – will work on merchandising for BAT brands including 555 and Lucky Strike.
Other design groups working for BAT include The Identica Partnership – which has a long-term relationship with BAT – and WPP Group-owned BDG McColl, which is working on strategic consultancy. Joo Teoh, Bates
UK accounts manager, says the latest appoints are strictly project- specific.