First there were story tellers, then books, followed by talking books. Now prepare for ‘on-line serials’. This narrative website device is an attempt to launch Hollywood scripts into cyberspace via dialogue and cursor-responsive action. Microsoft Network has developed the SpokenWorld, described as a forum enabling storytellers to experiment and create innovative on-line stories. There is no written script but viewers engage with images, audio dialogue and real-time music. The first episode, DreamSheet, has been designed by Brett Wickens, creative director of new media at Los Angeles group Frankfurt Balkind Partners. The consultancy’s design serves as a template for subsequent stories at http://spokenworld.msn.com.
Bthere is a new tool that combines location-tracking, group-messaging and rewards to encourage young people to stick together on a night out and stay safe.
The annual event takes place in East London annually — its new look aims to be flexible and adapt year-on-year, while helping running appear more welcoming as a group sport
The Pentagram partner has given the 200-year-old publisher — home to songwriters and composers such as Beyoncé, Radiohead and Madonna — a regal rebrand.
This week, non-profit D&AD was hit by controversy when it emerged that it had paid some of its speakers a fee and expenses for its upcoming festival in London, but