The appointment to rebrand Jaguar has been postponed as the company prepares for an ‘alignment’ with Premier Automotive Group sister companies Aston Martin and Land Rover. Fitch and The Partners had been hotly tipped to split the Jaguar business (DW 1 November).
Sunak’s spending review pledges to move the country on from the pandemic, with some business tax relief planned, but question marks remain over the impact of cost of living increases.
We speak with product designers about how micro-mobility vehicles like e-bikes and scooters can be made appealing for wide-ranging modern audiences.
Moves, changes and appointments happening across the design industry
From Colonel Sanders to Coco the Monkey, mascots can be some of the most resonant parts of brands. But how do you create a good one and keep it current?