Yellowstar Design in London has ‘injected some drama and a hint of lifestyle’ into Samsung’s product brochure for 1995/6, according to consultancy director Caroline Kresfelder. The design for the Korean electronics giant features a series of images projected behind televisions, videos and audio equipment. ‘The cover and introductory spread were a branding exercise for Samsung and show the logo in a spotlight with sweeping shadows,’ Kresfelder explains.
Despite the Government’s focus on science, creative jobs are far less likely to be automated in the future – so why is the arts faculty being neglected in schools? asks
A survey by recruitment agency Aquent/Vitamin T has found that 96% of creative and marketing professionals will leave a job within five years, citing the main reason as lack of
Production company Noah Media Group is behind the opening titles, animations and on-screen graphics for this year’s World Cup – we speak to art director Kim Teddy about how traditional
London-based consultancy LoveGunn has created a series of type-based posters inspired by 20th century Russian Futurism and Constructivism for this year’s World Cup.