The London Business School has unveiled a new corporate identity, in a bid to position itself as the world’s most important and respected international school of its type. Designed by Pauffley, the logo builds on existing values and brand equity, while aiming to reflect new core values and modernise perceptions of the school.
Sweden-based studio Snask has created the identity for Axfood’s #Mat2030 campaign, which features a series of fresh food items arranged into different words.
Last week, publisher Oxford University Press Education was given a new look by Baxter and Bailey. Now, designers share some of their favourite examples of educational design.
F1’s logo, designed by Wieden + Kennedy last year, could face a copyright dispute because of its similarity to that of a compression tights brand owned by manufacturing giant 3M.
The games company’s Labo kit features flat-pack cardboard sheets that can be transformed into pianos, motorbikes and fishing rods when combined with the Nintendo Switch console.