A trio of former Blue Marlin Brand Design directors has formed a breakaway consultancy called Echo Brand Design, which will operate across graphic and three-dimensional branding.
Echo founders Nick Dormon, David Bicknell and Andrew Capper were managing director, creative director and associate creative director respectively at Blue Marlin’s London office. Dormon is managing director at Echo, while Bicknell and Capper are designers.
The group broke away in September 2004. ‘We are offering a branding service that is not just rooted in 2D or product design,’ says Bicknell. ‘We believe that clients are looking for a more integrated approach and we have developed a process to make sure we can do that.’
Echo is yet to produce its first work, but has clients in the airline, personal care and premium alcohol sectors, adds Bicknell.