Lewisfield loses its head over unruly spirit

Spook-infested design consultancy Lewisfield has created an innovative pack for clients ‘to protect them against the spirits’ at its Upshire office. The Exercise was designed in response to dodgy goings-on

Under the influence

When Paul Rand died three years ago, graphic design lost a founding father. For almost seven decades, his work across advertising, publishing and corporate design has provided pivotal points and

Merger creates US branding giant

FRCH Design Worldwide and Lyons Marketing Communications are set to merge next week to form the Waypoint Group, a brand consultancy with an annual fee income of more than $25m

INS creates AstraZeneca brand

Pharmaceuticals giant AstraZeneca Group unveiled its corporate identity this week, to formally recognise its new name. The company was formed by the merger of Astra Pharmaceuticals and Zeneca Group (DW

Pro-active identity by blueprint design

West Sussex market intelligence company Pro-Active Business Information is to introduce a new identity and website, created by local design group The Blueprint Design Company. Pro-Active provides information to companies

Digests

London International Group has appointed Lloyd Ferguson Hawkins to help develop its Durex Youth Education Programme, due to launch internationally in September. The consultancy is already working on the Durex

Old strip joint is talk of Soho

Organic cocktails bar Lab, created by designer Paul Daly and London consultancy Ally, opened last week. The bar is housed in a former Soho strip club (DW 19 February). Ally

Digests

Tesco is launching a new range of own-brand fizzy drinks next month, designed by London consultancy David Richmond Associates. The lemon and lime, grapefruit and pineapple, and orange sparkling fruit

Digests

Tesco is launching a new range of own-brand fizzy drinks next month, designed by London consultancy David Richmond Associates. The lemon and lime, grapefruit and pineapple, and orange sparkling fruit

Deep Pan Pizza Brand Overhaul

ONE of the UK’s leading pizza chains, Deep Pan Pizza Company, is rebranding its whole group after a six-month trial of new restaurant formats. A new logo, frontage and interiors

Virgin’s new lease of life

The decision by cosmetics chain Virgin Vie to alter its company name to the Virgin Cosmetics Company is the latest in a long line of changes the brand has undergone

Digests

National Trust Enterprises has appointed retail design consultancy First Partnership to create a new store format and to develop gift and souvenir product brands.

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