The intellectual property fund backed by the family of James Bond creator Ian Fleming is launching a series of books based on the young life of the famous British spy. London design consultancy Odd has created visual materials and branding for the Young Bond series, working with media agency Naked Communications. Illustrations are by Judge Dredd illustrator Kevin Walker. The books target a younger audience and are written for Fleming Media by Charlie Higson, writer and star of comedy series The Fast Show. The first, SilverFin, launches today. Odd will also develop design guidelines for use of the Young Bond brand in other formats.
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“Individuality” and “playful” patterns and colours were key to the project, which includes designs for Graphcore’s intelligence processing units