A new chain of gift stores is due to launch in Manchester’s Trafford Centre this month, with interiors and branding created by Dalziel & Pow.
SF Cody’s Emporium is the brainchild of River Island founder Leonard Lewis. It is inspired by turn-of-the-century US aviator and showman Samuel Franklin Cody, and has a product selection ranging from chocolate to furniture. Interiors are themed around Cody’s experiments in aviation. Theatrical-style lighting is used throughout the store.
The flagship Manchester store features a cafÃ© and multimedia terminals linked to gift company Red Letter Days. Expansion in the UK and overseas is planned.