Briefs

Design Bridge has created structural packaging and branding for Carling Rock, a new beer for client Bass Brewers. It is positioned as a contemporary beer.

The logo for the 1998 Eastbourne Contemporary Arts & Theatre Festival in October is by London group Liddiard & Leigh.

Everything which used to be done with a liquid will soon be done with a gel. Lever Bros has introduced Domestos Active Toilet Gel, with packaging by Buckinghamshire group Holmes & Marchant. The product is shown in action on a shrink-sleeve label to communicate its benefits at the point of sale. The packaging is to be used in mainland Europe as well as the UK.

The brochure for Greenwich Council’s Schools Out initiative has been designed by local group Liberation.

Best known for its album sleeve work, Stylorouge has turned its hand to packaging design. Deodorant range 24Seven is being brought out by KMI to take on the Lynx brand. In an unusual move, Stylorouge has been credited on the back of the pack, and its website address included, to help give the product more street cred among its target audience of young men. The five-range product will initially be sold exclusively through Boots outlets from August. The consultancy is now working on a KMI project, which is being coordinated with Ted Baker.

Vision in West Sussex has designed the new identity for Worthing Borough Council. It follows the approval last week of Quarto Design’s marque for the town of Worthing.

The results of British Aerospace’s 1997 empoyee opinion survey have been compiled in a booklet designed by Alter Ego in London, featuring upside down faces.

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