Women like to be taken seriously, as evidenced by the constant sex, make-up and shopping features seen in the pages of Cosmo, Glamour et al. So it should come as no surprise that LivingTV, the satellite channel just for women, consulted feng shui experts when creating its latest on-air look. According to the channel, ‘Each individual ident has been designed to be a beautiful image in its own right, using the mindset that the TV is the most important picture frame in people’s [for example, women’s] living rooms.’ Apparently, the new look has been ‘created with women completely in mind’. After all, the fairer sex likes nothing more than to sit around and watch Ricki Lake all day, right?
Specimen designs have been unveiled for a major infrastructural viaduct project on the Government’s high speed rail network.
Sweden-based studio Snask has created the identity for Axfood’s #Mat2030 campaign, which features a series of fresh food items arranged into different words.
Last week, publisher Oxford University Press Education was given a new look by Baxter and Bailey. Now, designers share some of their favourite examples of educational design.
F1’s logo, designed by Wieden + Kennedy last year, could face a copyright dispute because of its similarity to that of a compression tights brand owned by manufacturing giant 3M.