Microsoft Edge has a new logo

Microsoft has unveiled the latest logo design for its internet browser platform, which is still in beta mode.

new-logo
The new Microsoft Edge logo

Microsoft has revealed the updated logo for its internet browser, Microsoft Edge. The new logo coincides with the browser’s shift from running on in-house engines to using Google’s open-source Chromium project.

The software company’s previous browser platform, Internet Explorer, launched in 1995 but was recently discontinued. Edge — announced in 2015 — is Microsoft’s attempt to re-enter the market, now dominated by Google Chrome.

By changing to Chromium-based technology, the browser will be able to make full use of extensions available on Google’s Chrome Web Store.

Evolving logo design

old-logo-resized
The previous logo for Microsoft Edge

Edge’s first logo was much more similar to Internet Explorer’s, featuring a linear re-drawing of the well-known blue ‘e’.

The new branding plays on familiarity with Internet Explorer but has a more streamlined design, closer to contemporary rivals.

Riffing on Internet Explorer’s ‘e’, the updated logo forms a more abstract wave-like structure featuring the familiar blue but also a new shade of green.

Courtesy of Microsoft

At the time of publishing, Microsoft was not able to confirm who has designed the new logo.

It was not a straightforward unveiling; users found the logo through a series of clues and puzzles created by Microsoft employees on Reddit. Eventually these led to a surfing game which, once completed, revealed the logo.

The Chromium-based version of Edge was launched in beta mode earlier this year, and is expected to be released on general release 15 January 2020.

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  • mike dempsey November 4, 2019 at 6:20 pm

    If you look at the naff NASA logo and this Microsoft thing. There is a similarity – a lack of originality and poverty of creative thought.

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