Henrion Ludlow Schmidt has renamed medical and analytical instrument manufacturer Hitech FZE as Unisantis, as the company prepares to expand into Europe.
The five-figure project will be unveiled this week. The name Unisantis is derived from the Latin ‘uni’ and ‘sanitas’ and is designed to convey ‘uniqueness and universal health’, says Henrion Ludlow Schmidt business development director Anthony Ryman.
Ryman describes the naming process as ‘rigorous’ and presented the client with a list of 200 registerable names.
The logo is modern and clean and features turquoise colourways.
Henrion Ludlow Schmidt took part in a credentials pitch against several unnamed rivals to win the work, says Ryman.
Unisantis works in partnership with research organisations and universities and develops applications in the analytical and medical sector. The company has its headquarters in Dubai.