Top marks for Shaw identity

Shaw Design has created an identity to head Edinburgh’s drive to be a City of Lifelong Learning. – The identity “grew out of the project’s role of raising awareness and fostering partnerships across all professional, geographical and social boundaries”, s

Designers held in low esteem

Designers are the least important source of new product ideas for companies, according to damning research by 3i, an investment capital group. 3i’s findings show that while small and medium-sized European companies (SMEs) are committed to innovation, external designers are considered less important than their own staff, key customers, market trends and competitors in coming […]

Planet all set up for Olympus

Planet has created packaging designed to appeal to the European market for Olympus Optical’s new gift set camera. – The outer box packaging uses the Olympus dark blue “as a theme across the whole range”, says Planet designer Andrew Hall, with photographs

Landor names new plastics company

The name and identity for Montell, the plastics company formed by a merger between the Royal Dutch/Shell Group and Montedison, has been unveiled with design work by Landor Associates. The group worked with a small team from both companies to create an identity which “conveys the heritage and parentage of the organisation and … a […]

Rhode show opens

Four British design consultancies are collaborating on an exhibition at the Rhode Island School of Design in the US. – Called The Exhibitionists, it opens this week.

D&AD takes an educated look

British Design and Art Direction, the newly renamed design and advertising charity, is reviewing its education policy to take more account of practitioners’ needs. Former Design Business Association director Vicky Sargent has been brought in to review and evaluate the association’s current education activities, according to D&AD president Mary Lewis. Sargent, now an independent management […]

New structure gives Design Bridge edge

Design Bridge has engineered a reorganisation involving three new creative directors. The additions are part of a restructuring designed to stop the consultancy “becoming complacent”. Consultancy managing director Richard Williams says the new structure is the next stage of the group’s development. He adds: “We have decided to reorganise to cater for the future.” With […]

Giant edges up to new service

Computer and communication giants ICL and Bell Atlantic today launch a “pain-free” information technology service called the Edge. Naming, brand identity, advertising, screen graphics and literature are all by London consultancy Giant. ICL Sorbus, an ICL and Bell Atlantic joint venture, aims to entice the “movers and shakers” in businesses large and small with the […]

Nigel Coates takes new RCA role

Architect Nigel Coates is to join the Royal College of Art in the newly created post of professor of architectural design, and plans “a vigorous redefining of the discipline”. Coates is senior partner at practice Branson Coates. The RCA’s professor of architecture position was abolished in 1993. The new title includes the word “design” because […]

Exhibition Plus keeps up the castle traditions

Conisbrough Castle near Doncaster has opened The Keep Experience, a new theatrical attraction designed by Exhibition Plus in conjunction with English Heritage. Three-dimensional stage sets for the 20-minute audio-visual “play” create a different scene on each of the keep’s three floors. “The sets are dark grey and designed as a pastiche of the original structure,” […]

Volkswagen looks for new car identities

The Volkswagen motor group is poised to appoint a design consultancy to review the identities of some of the world’s biggest car brands – including VW, Audi, Seat and Skoda. An unknown number of consultancies are in the running for the review. A VW spokesman in Germany says reports that Berlin-based consultancy MetaDesign has been […]

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