An Audi petrol cap and a stainless steel roll bar have been turned into non-automotive ‘conversation pieces’ such as lights and a coffee table respectively by Jam for the car manufacturer. Prototypes of the products, which are scheduled for completion in the New Year, will be on show in several Audi showrooms later next year. The work casts a different perspective on car components, which usually go unremarked as part of a complete car, says Audi consumer events manager Nick Broomhall. The work may go into full-scale production but nothing is planned as yet, Broomhall adds.
As we approach the most wonderful time of the year, we ask creative directors what gift someone should buy a designer for Christmas.
The digital design consultancy has appointed a new head, who will oversee its six global offices and lead on growing the business in size and helping it make more money.
Send us photos of your offices decorated for Christmas, and we’ll be publishing a selection of the best ones next week.
A report on the potential impact of plain food and drink packaging, Pantone’s purple hued colour of the year and Mini’s new, monochrome logo – the news from the last