Toffeeapple Creative Media has designed a digital TV channel called Match Day Media that will screen at Premiership football club stadiums. The channel, which is designed to give fans up-to-date information on the status of games, launched last weekend.
MarinaTex, an organic and biodegradable alternative to traditional plastic, was developed by University of Sussex student Lucy Hughes.
The visual identity combines the club’s “illustrious heritage” and “future glory” with an eye to digital platforms and more casual fans.
The week-long festival will also host speakers including interaction design expert Daljit Singh and representatives from Heatherwick Studio.