Leaving nature aside, it’s people’s creative ideas and their outcomes that inspire me. I want to know how stuff happens. And I don’t just mean in design, but in all disciplines.

One of the advantages of running my own business is that I can give time to my interests. Two years ago we launched ‘at abrahams’, a series of events exploring the nature of creativity in the arts and sciences. What began as a studio project has now grown into a quarterly programme of roving events, opening a dialogue with innovators including an acclaimed contemporary classical musician, a cancer scientist who cracked HSP90, an award-winning film-maker turned property developer and a puppeteer. What all these people have in common is that they take risks to do new things. And what’s struck a chord with our audience is that we have resurrected the ‘salon’ format of a bygone era – the physical interaction that we all crave in a screen-based work culture.

We also inspire ourselves in the studio through self-directed projects making artists books. These are in private and public collections including the Tate and occasionally find their way into the goody bags that we give out at the events.

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