XL Recordings, record label of the White Stripes, The Prodigy and Basement Jaxx, has unveiled an identity for its new imprint label Salvia, with design by Studio Tonne. Studio Tonne founder Paul Farrington says the solution lay within the ‘A’s of the word Salvia, because the shape of the letter ‘would allow for a natural “leafy” shape’.
Design studio Ragged Edge has rebranded the London stationery company with a logo inspired by printers’ marks.
The Swedish car manufacturer has unveiled a flat logo redesign, as part of a wider brand update intended to tie into ongoing automotive trends.
The electric scooter is reportedly the lightest on the market and the first in the world to utilise “smart” technology for enhanced safety.
National Rail raised eyebrows this week with a green revamp of its logo – we spoke to designers including Astrid Stavro and Matt Baxter about the change.