The Disney Channel unveils a revamped graphics package and logo later this month, created by US-based group Razorfish. The culmination of a 12-month project, it is the first time the channel has been refreshed in more than five years. The work incorporates a ‘contemporary combination’ of Walt Disney’s signature and a three-circle shape evocative of Mickey Mouse. It will be applied globally, but has the ‘flexibility for markets to incorporate local references’, according to a spokeswoman.
The cultural festival will take place between March and October in 2022, and features high profile commissions involving the likes of Assemble and Dr Nelly Ben Hayoun.
The new “simplified” designs have been influenced by audience research showing that the BBC’s previous look was “old fashioned”.
Mother Design New York has developed the brand, which launches alongside refurbished interiors from consultancy Yabu Pushelberg.
As Expo 2020 opens in the Middle East, we run down some of our favourite pavilions – featuring DIY spaceships and the world’s largest passenger lift.