5 October 2006

Howdy designs Mitre catalogue

Howdy has designed the 2007 product catalogue for sports brand Mitre, which focuses on its understanding of the ‘amateur, grass-roots sportsman’. The memorial event planned in honour of Alan Fletcher

Beck’s album designed by Big Active

Beck’s album The Information is released this week, designed by Big Active, in a bid to rekindle interest in collectible album artwork. ‘It has taken a year to complete,’ says

Pepsi brings Toma fruit drink to the UK

Pepsi Americas is relaunching its Central European fruit juice product Toma, following a packaging overhaul by London consultancy SiebertHead.The Toma brand will receive limited distribution in the UK for the

Sony Ericsson to open first store

Checkland Kindleysides is designing the interiors for Sony Ericsson’s first dedicated UK store. It will open at the end of November on London’s Kensington High Street. Wolff Olins has also

The benefits of going global

Setting up an overseas office can be a complex and stressful business, and not for everyone, but Sharon Wheeler says it’s worth it As new entrants to the market make

In-house team updates Littlewoods brands

Littlewoods Shop Direct, the home shopping group, will relaunch its two key youth retail brands, Additions Direct and Abound, with a fresh brand identity, new-look catalogue and on-line offer, as

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