Six illustrators have contributed to a new Guinness brochure designed by Stocks Austin Sice. Aimed at helping the brewer highlight its interest in world-wide community projects as well as its support for new creative talent, the brochure details aspects of community programmes where Guinness has had an input. `We chose to use new illustrators to interpret the community programmes in action not only to enhance the information and photographic imagery, but also to support the Guinness brand personality through its association with using the best in visual arts,’ says Stocks Austin Sice design director Nick Austin. The work pictured is by Mike Sharp.
The new store — conceived by design and architectural practice Gensler — has a gaming lounge, multi-purpose Community Theatre and a McLaren sports car on the ground floor.
From vegan vending machines to zero plastic takeaways, the food industry is finding inventive solutions to its plastic problem.
Cheltenham-based consultancy ArthurSteenHorneAdamson (ASHA) worked with the children’s charity on a new logo, tone of voice and branded products.