No Title

Greenfield Design has created a new look for next week’s relaunch of hypo-allergenic cosmetic range Almay. The new packaging fulfils the brief’s call to reinforce Almay’s heritage – the brand is 64-years-old – and promises indulgence and beauty, says Greenfield creative director Jo Eden. `This is a great brand that needed re-energising,’ adds Eden. The makeover follows Revlon’s 1993 purchase of Almay. The new designs feature a colour-coding system.

Latest articles

What to look out for at Design Indaba 2019

Ann Crabtree, Alice Rawsthorn, David Droga and John Pawson are among the international speakers at this year’s Design Indaba festival, which takes place next month in South Africa.