Global digital media consultancy US Web/ CKS is launching a new name and identity following its merger with technology group Whittman Hart. The group has been renamed March First.com, and appointed Rachel Clare from CKS to head its expanding creative team in London. The group is still pursuing its plan of acquiring a UK Web design group to aid expansion, according to US Web/ CKS managing partner Andrew Jurczynski (DW 4 February).
A report on the potential impact of plain food and drink packaging, Pantone’s purple hued colour of the year and Mini’s new, monochrome logo – the news from the last
As the car brand redesigns its logo for the first time since 2001, we look back at how Mini’s identity has changed over the last five decades.
The AI research team now forms part of Google’s Beijing office, and will be working with the tech company’s engineering teams.
A new report by financial consultancy Brand Finance looks at the potential financial impact of forcing big companies such as Pepsi Co and Coca-Cola to have non-branded packaging.