6 December 2007

Card trick

Designers worried about the current enthusiasm for DIY design being driven by print-on-demand and social networks should take heart from Moo, an initiative that draws on aspects of both, but puts design and personality firmly in the picture.Moo is the brainchild of the company’s chief executive and founder Richard Moross, who recalls, ‘It came from […]

Palace revolution

Back in 1999, Nike Town opened its doors in London, epitomising the decade’s obsession with brand and bringing with it the advent of retail as brand experience rather than mere shopping. It wasn’t enough for designers to create an appropriately enticing venue to facilitate sales – the talk instead was all about enhancing the customer’s […]

Design input for Innovation Review

The role that design will play in the Government’s first Innovation Review is under discussion again this week. Minister of State for Science and Innovation Ian Pearson has drafted in the Design Council, along with the National Endowment for Science, Technology and Arts, and the Technology Strategy Board to contribute to the review, due out […]

Boxer plans to open offices in North America

Birmingham-based design consultancy Boxer is to expand internationally, with plans for offices in Chicago and Toronto by March 2008.At the same time, Paul Castledine, former group creative director, has been promoted to chairman and chief creative officer by the consultancy’s parent company The Marketing Store.Following Boxer’s recent international account wins, which include Johnson & Johnson, […]

Elmwood brings in Robson to bolster its digital presence

Elmwood has moved a step closer to establishing a ‘digital hub’, with the appointment of former Union Digital managing director Simon Robson as its digital director.Elmwood Edinburgh managing director Jo Coomber says that the appointment will strengthen the group’s existing digital capabilities, paving the way for expansion and the creation of a ‘digital hub’.‘Simon will […]

Blue Marlin carves out branding for Isklar

Blue Marlin has developed the complete branding and packaging for a new brand of mineral water set to launch in the UK in 2008.Isklar, which means ‘ice clear’ in Norwegian, will be the first UK water brand imported from Norway and plans to trade on its heritage credentials. Blue Marlin’s identity aims to capture something […]

Be clear about what you do

We all know that, as an industry, those of us in marketing communications are particularly adept at confusing our clients. I don’t mean the tendencies to lapse into business school-speak, particularly in proposal documents, nor do I mean the gobbledygook practised by the high priests of cyberspace. I refer to something more fundamental. It comes […]


The hand-drawn, other-worldly aesthetic of Rob Lowe has won him a diverse mix of commissions, from Christmas cards to album covers. Lydia Fulton talks to the graphic artist who works under the alias of SupermundaneIn the world of Supermundane, doodles sit alongside bespoke type, animated beasts wrestle with logos and watercolours decorate communities of creatures. […]

Walk by Rivington Place, but don’t bother going in…

Rivington Place gallery looked so promising – an industrial roof line, a street-level glass expanse, the mixed matt and polished black panels interspersed with oblong portholes and a monolithical grandeur in a dark Shoreditch backstreet… but this book shouldn’t be judged its cover. The entrance is anonymous, the interior distinctly underwhelming and the curator was […]

Can ethical groups such as Wrap ask for free pitches?

Unfortunately, I have just declined to tender for a project that we were all excited about here at Jab Design. The organisation, the Waste and Resources Action Programme, is calling for tenders from product designers to develop boxes for collecting batteries for recycling. The reason for our withdrawal was the requirement at the start of […]

Bichard must underline design’s role for business

Here are two responses to a Voxpop from last month (DW 1 November), which asked: ‘Sir Michael Bichard, Rector of the University of the Arts London, has been named as the next chairman of the Design Council. What issues should he seek to prioritise, in the post-George Cox era?’ He should continue banging on boardroom […]

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