Saatchi & Saatchi opts for efficiency

Saatchi & Saatchi Design has created the marque for a new campaign promoting energy efficiency in the home. – The client is the independent, Government-funded Energy Savings Trust and the campaign is called Energy Efficiency.

Saatchi & Saatchi Design has created the marque for a new campaign promoting energy efficiency in the home.

The client is the independent, Government-funded Energy Savings Trust and the campaign is called Energy Efficiency.

The initiative will promote those products and services which use less energy and save consumers money.

The identity will appear on literature, in-store promotions and advertising. Saatchi & Saatchi Advertising has also created a national TV campaign.

Latest articles

Designers to watch: Kristyna Baczynski

As part of our series looking at up-and-coming creatives, we speak with freelance illustrator Kristyna Baczynski about how her Ukrainian heritage inspired her to make a graphic novel, why she