Branding consultancy Luxon CarrÃ has developed the name and brand for Unibase, the base station division of Sonera Mobile Communications. The company has the leading base station business in Finland. ‘The Luxon CarrÃ team has created a powerful name and identity for Unibase, which will occupy a key position within the Sonera group of companies,’ says Sonera head of brand Jane Moilanen.
The campaigning organisation, which comprises over 10,000 members, needed an identity that would align it in the modern cultural landscape.
The Parisian illustrator is well-known for her playfully proportioned women and colourful characters — but where does this style come from?
The app has been given a new visual identity in an attempt let customers order food and drink while maintaining social distancing.
We speak with Usha Raghavachari, director of D-Ford’s London innovation lab, about human-centred design, getting to know customers in forensic detail, and calling “babies” ugly.