Fortune Street has designed the identity for Vedette, an exclusive women’s football fashion brand that launched last week with a series of events that included an expletive-filled outburst by former sports minister Tony Banks (Lord Stratford of Stratford). Vedette, the French word for film star, makes reference to 1950s icons such as Brigitte Bardot. The brand is the brainchild of fashion designer Katie Walker.
A report on the potential impact of plain food and drink packaging, Pantone’s purple hued colour of the year and Mini’s new, monochrome logo – the news from the last
As the car brand redesigns its logo for the first time since 2001, we look back at how Mini’s identity has changed over the last five decades.
The AI research team now forms part of Google’s Beijing office, and will be working with the tech company’s engineering teams.
A new report by financial consultancy Brand Finance looks at the potential financial impact of forcing big companies such as Pepsi Co and Coca-Cola to have non-branded packaging.