Britain’s launderettes are in dire need of a face-lift, according to Coley Porter Bell graphic designer Kate Marlow (pictured, above right), who won the consultancy’s in-house Blue Sky ideas competition.
She submitted an idea – on an A4 sheet that had been through a hot wash – for an installation at a Hackney launderette. And, with the help of her friends including photographer Greg Williams and Jam Design, the multimedia project will become reality on 9 September.
‘I wanted to celebrate this uniquely British institution,’ says Marlow. Funny, we could have sworn that they wash their clothes abroad, too.